Real results. Real brands.
Real impact.
From 80% reporting time savings to 796% AI search traffic growth — these are the measurable outcomes Trailytics delivers for the world's leading FMCG and D2C enterprises.
More wins across every category
Delivered hyper-personalised media at millions-scale — 30% Marketing ROI improvement
Traditional mass marketing campaigns delivered generic messages to broad audiences with no ability to adapt to real-time signals. Millions of independent retailers received identical promotions regardless of their location or purchase patterns — wasting budget and missing revenue.
AI segmentation improved customer retention by 40%+ and cut time-to-market by 30%
Fragmented IT infrastructure across diverse brand portfolios made a unified single-customer view impossible. High-value repeat purchasers received identical campaigns to one-time buyers, severely eroding customer retention and media ROI across both D2C and external marketplace channels.
Adapted to AI search and drove 796% AI search traffic growth
Generative AI summaries now appear in a double-digit percentage of all global search queries, reducing traditional organic CTR by over 60% when present. Traditional keyword-heavy marketplace listing strategies were becoming obsolete — and brands had no framework to respond.
Turned fragmented commerce signals into real-time category intelligence — 65% forecasting error reduction
Massive data volume with near-zero data connectivity: social media, e-commerce transactions, QComm feeds, and ERP systems lived in completely separate architectures. Trend identification lagged by weeks and active media campaigns were disconnected from actual category intelligence.
See what Trailytics can uncover
for your brand — in 30 minutes.
We'll run a live audit on your commerce data and show you exactly what you're missing — reporting inefficiencies, AI search gaps, segmentation blind spots — before you leave the call.
