Trailytics
↑ ROI +30%
796% AI Search Growth
80% Reporting Saved
-65% Forecast Error
Client Success Stories

Real results. Real brands.
Real impact.

From 80% reporting time savings to 796% AI search traffic growth — these are the measurable outcomes Trailytics delivers for the world's leading FMCG and D2C enterprises.

80% Reporting Time SavedReal-Time Commerce Signals5-Day Data Lag Eliminated+30% Marketing ROI+8% Campaign Performance+60% Consumer Touchpoints40%+ Customer Retention-30% Time-to-Market796% AI Search Traffic Growth5× Higher Conversion vs Organic+35% CTR in AI Summaries-65% Forecasting Error+20% Supply Chain Efficiency#1 FMCG AI Strategy Ranking80% Reporting Time SavedReal-Time Commerce Signals5-Day Data Lag Eliminated+30% Marketing ROI+8% Campaign Performance+60% Consumer Touchpoints40%+ Customer Retention-30% Time-to-Market796% AI Search Traffic Growth5× Higher Conversion vs Organic+35% CTR in AI Summaries-65% Forecasting Error+20% Supply Chain Efficiency#1 FMCG AI Strategy Ranking
All Stories

More wins across every category

FE
Leading FMCG Enterprise
FMCG
12 weeks to go-live

Delivered hyper-personalised media at millions-scale — 30% Marketing ROI improvement

Traditional mass marketing campaigns delivered generic messages to broad audiences with no ability to adapt to real-time signals. Millions of independent retailers received identical promotions regardless of their location or purchase patterns — wasting budget and missing revenue.

+30%
Marketing ROI improvement
+8%
Campaign performance lift
AmazonFlipkartModern Trade
FD
FMCG & D2C Brands
D2C
10 weeks to go-live

AI segmentation improved customer retention by 40%+ and cut time-to-market by 30%

Fragmented IT infrastructure across diverse brand portfolios made a unified single-customer view impossible. High-value repeat purchasers received identical campaigns to one-time buyers, severely eroding customer retention and media ROI across both D2C and external marketplace channels.

40%+
Customer retention uplift
-30%
Time-to-market for launches
AmazonFlipkartNykaaD2C
DG
D2C & FMCG Brands
D2C
4 weeks to go-live

Adapted to AI search and drove 796% AI search traffic growth

Generative AI summaries now appear in a double-digit percentage of all global search queries, reducing traditional organic CTR by over 60% when present. Traditional keyword-heavy marketplace listing strategies were becoming obsolete — and brands had no framework to respond.

796%
AI search traffic growth
Higher conversion vs organic
AmazonNykaaGoogleQComm
FC
FMCG Conglomerate
FMCG
6 weeks to go-live

Turned fragmented commerce signals into real-time category intelligence — 65% forecasting error reduction

Massive data volume with near-zero data connectivity: social media, e-commerce transactions, QComm feeds, and ERP systems lived in completely separate architectures. Trend identification lagged by weeks and active media campaigns were disconnected from actual category intelligence.

-65%
Forecasting error reduction
+20%
Supply chain efficiency
BlinkitZeptoAmazonBigBasket
0%
Avg reporting time saved
0%
Avg marketing ROI lift
0%
Forecasting error reduction
0%+
Customer retention uplift
Your brand is next

See what Trailytics can uncover
for your brand — in 30 minutes.

We'll run a live audit on your commerce data and show you exactly what you're missing — reporting inefficiencies, AI search gaps, segmentation blind spots — before you leave the call.